Growing Your Business Smarter (not greater)

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Growing Your Business Smarter (not greater) - Growing Your Business Smarter (Not Larger) [1945009WennSieeinGeschäft] own, and you need to increase your income, you could draw expansion as a growth strategy into consideration. It seems logical - to replicate your business model in a new market, and should multiply your winnings

Unfortunately there is not always work .. You may not be be aware of what your business really causes less money to do as you wish, and can easily expand your business, in fact, aggravate these problems.

Confused? Concerned? Do not be. Instead, an analysis done to see whether alternative types of growth positive could impact your profits.

1. Analyze your expenses

Suppose you sell cookies for a dollar. It costs you make twenty cents on each cookie. So your gross margin is eighty cents a cookie or 80%. Sounds pretty good, right? This is where many entrepreneurs to stop to analyze their costs - they fail to determine how many cookies they need every month to sell to cover all their overheads (rent, staff, insurance and more). If there are only a few dollars left over after all of these costs are paid, it's really worth getting financing for a new location to double a profit, however small

And on the subject of costs - to ensure that the understand the difference between COGS (cost of Goods Sold) and overhead, and keep those two categories in your documents to separate. Unless you're now trying to grow your business, this practice of implementation will save a lot of work when you are ready to grow.

Once you have a better understanding of your costs, you should consider "to improve the options for your business bottom line.

2. Consider new price

you may be able to grow your business without funding, by simply increasing the prices. During this action in a few lost customers, could help compensate for a price increase in the well-differentiated product or service for a smaller customer base lead.

you can even hardly that a price increase to find out are relieved every company drives at all clear. when people love what you offer, they are probably willing to pay a bit more for it, especially if this support change with marketing activities.

If you have a service business, you could advertise your services repackaging or your hourly rate to grow increasing sales. Normally there are no direct costs associated with these changes, the implementation - it just takes time and careful consideration

3 .. Add More Products

While it may be some investment in the development or the stocktaking is necessary to grow your business through new products add possibly more cost effective than adding a new location or expand into new markets. to take to our previous example, you might consider selling coffee with cookies to go, or may branch into catering or giveaways. Each of these new services, customers can convince to spend a little more money if they visit your business.

Whatever you growth strategy decide the math and make sure that you know that it can generate enough of a return to justify the cost of your business expansion.

What opportunities do you consider your company for growing?

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