1. Not jargon.
Use simple language and get straight to the point. Be clear, logical and concise. Use pictures, charts, tables and graphics only when necessary. The business plan should be professionally published desktop, packed and tied securely.
2. Do your homework.
Yes, that is research! Use secondary research initially by free access to resources (for example, your local library or online databases to Small Business BC), then supplement your results with primary research such as interviews, surveys and focus groups. Become an expert on every aspect of your business: products and services, competitors, the demographic you as marketing are also the market conditions which will affect your business. The more you know about your industry, the better you can plan for success.
3. Market for all.
Make sure you have a well-defined market that you know well. Know your customers. Who are you? Can you age to define buying habits, or any other criteria? Which product / service do you want? As they are currently being serviced? By identifying your customers' needs and meet them more effectively than the competition, you can find your niche in the market.
4. Be realistic. to explain
sources of income and annual sales and justified. Be honest. Ask, revenue forecasts and break-even points are realistic safely.
5. Do not forget about your business plan.
Once you have written your business plan, visit them regularly. Their plan is a working document; Use it in your business to monitor progress, and revise it accordingly.
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