If you thought dog and love about starting a small business in the dog industry, it could not be a better time. A 2014 study by Packaged Facts, which collect the PET market and polls Owner monitored data, estimates that pet spending $ 8.3 billion per year will increase by 2018 in Canada.
The study also showed that even in times of economic difficulties, pet owners are not willing to cut corners when it probably their animals comes to. An Ipsos Reid study found even 8 in 10 Canadian pet owners their pet a family member considered, dog business to make a good deal.
When you start a small business have to think in the dog industry, here are some pointers you get started on the right foot.
from the Puppy Box solve problem by thinking
one of the easiest and most efficient ways of an idea to think for a dog product is a product that solves a problem you , For example, Brooke Martin had a dog with severe separation anxiety. They wanted their dog feel more comfortable when she was away from her, so she founded iCPooch, a video conferencing tool and treat dispenser where you can speak your dog from your handheld device and give him a treat wirelessly.
Some great ways dog to find industrial problems.
- they speak with dog owners about the problems they encounter (this can be casual or formal in focus groups) to hear the latest news in relation to dogs
- Set up Google Alerts and for common problems to scan.
- Contact dog industry professionals such as groomers, breeders and non-profit, etc., and ask them about common problems they encounter.
- scan negative Amazon reviews for popular dog products and note the questions about people complain
sniffing around for Clues With market research
Let you want to say to make a snazzy, dotted, localized collar GPS, the country music hits, market research plays can help you find out whether your idea is feasible. For example, according to market research, you can that dog owners prefer find yellow dog collars that do not have country music and that a large retailer is looking to partner with a company that makes collared technology only play yours.
market research you opens to a wealth of knowledge that you would not likely business opportunities think about how the search, realistic goals, identify customers and establish the development of business strategies. If you do not do more than market research, depending mostly on luck to you for business success.
A mentor Get To You Help Up Bark the correct tree
to dare to know both dogs and humans to a new area can be intimidating. But if you have someone before the dark path is cleared, the future can seem much clearer.
If you are new to the dog industry, is one of the easiest ways to double your chances in business past five years left to get a mentor. For example Rikki Cargo is the founder of the Vancouver-based raw dog treat companies Pawsh Chops. She found that her mentor, Praveen Varshney of Varshney Capital Corp. helped introduce her success from her to networks and organizations, she prepared the right strategies and ideas in their businesses to integrate, taught them the art of deal negotiations and recommended their product to its peer group.
mentor you can imagine for future partnerships with key contacts, point blind spots you may be missing in your company, upload to key industry events and offer you support when you feel alone on travel.
you want to learn more about how a mentor can help you run a small business in the dog industry? Contact info@mentorshipbc.ca or visit MentorshipBC today for more information.
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